'Surge' Soda Makes a Return

Never underestimate the power of social media — even for a soft drink that hasn't been sold for a dozen years. Coca-Cola (KO) is bringing back a blast from the past — it's Mountain Dew-like, highly-caffeinated citrus soda, Surge — which it has begun

Fans thirsty for a taste of '90s nostalgia – or those who are simply craving a citrus-flavored sparkling beverage with a kick – can rejoice in the news that SURGE is back after a 12-year hiatus. SURGE, which debuted in 1996 

Surge originally launched in 1996 with a flurry of television commercials, but the current incarnation will have a very different sort of advertising campaign. A press release from Coca-Cola says the soda will be the company's first product launch to

Coca-Cola says it is bringing the popular beverage back in response to a viral online movement. Coca-Cola is bringing back Surge more than a decade after it was discontinued. The company will start selling 12-packs of 

Back in 1996 the Coca-Cola company delivered unto the extreme masses a slice of citrus-flavored Norwegian heaven, only to rip the cans cruelly from our lips six years later. Today the company announces the return of Surge