Sonic Boom: Sonic the Hedgehog's Shocking Reinvention

At the "Year of Sonic" event, Sega has revealed Sonic Boom — a new sub-franchise in the Sonic world. The new brand will not only sport the previously announced TV show, but two new games on the Wii U and 3DS. This is 

An F/A 18 Hornet, assigned to the 'Bulls' of Strike Fighter Squadron Thirty Seven performs a sonic boom by breaking the sound barrier during a Friends and Family Day Cruise aboard USS Harry S. Truman (CVN 75). in 2003. U.S. Navy officials said a jet

the following. “Sonic Boom will not be replacing the original franchise.” So it seems that Sonic Boom is not part of a redesign, but will instead simply be the style of everything associated with the Sonic Boom television show.

Ever since the collaboration of Sega and Nintendo, many sighed at the mundane releases – until now; Sonic the ever-loving, blue hedgehog is receiving a makeover. Due to the creative hands behind Big Red Button 

“Cross-media collaboration,” “fresh initiative,” and “franchise strategy” were just a few of the phrases used to describe Sonic Boom at a recent Sega press event in New York City. When I sat down for a one-on-one with Sonic Team lead Takashi Iizuka, he