Newcomers Buy Ad Time at the Super Bowl

UCool is one of 15 first-time advertisers that will compete for attention on Sunday against the usual lineup of deep-pocketed brands peddling beverages, snacks, cars and technology. Super Bowl XLIX features the most newcomers since the burst of the 

It's time for the Super Bowl, and you know what that means — time for a Super Bowl party! Everybody's going to watch the Big Game, from rabid sports fans to people who only want to see the commercials and halftime show. The Super Bowl is as much a 

UCool is one of 15 first-time advertisers that will compete for attention on Sunday against the usual lineup of deep-pocketed brands peddling beverages, snacks, cars and technology. Super Bowl XLIX features the most newcomers since the burst of the 

The Super Bowl between the Seattle Seahawks and the New England Patriots begins at 6:30 p.m. on Sunday, Feb. 1. Live pregame TV coverage, on NBC, starts at noon.

PHOENIX, AZ – JANUARY 30: NFL Commissioner Roger Goodell speaks during a press conference prior to the upcoming Super Bowl XLIX at Phoenix Convention Center on January 30, 2015 in Phoenix, Arizona. (Photo by